The Art of the Deal

Overview

Breaking Down the Real Estate Deal Cycle to Maximize Value

Every successful real estate project tells a story and the strongest ones are intentionally designed, not accidentally discovered.

Join READ Detroit for our February Monthly Meeting,The Art of the Deal, an in depth conversation focused on how real value is created throughout the entire real estate deal cycle, from sourcing and structuring to execution and exit.

This session is designed to demystify the deal process and explore how creative thinking, strong relationships, and strategic structuring can unlock opportunity in both residential and commercial real estate.

Whether you are actively developing, investing, brokering, or preparing to scale into more complex deals, this conversation will provide practical frameworks, real world insights, and strategic perspectives you can apply immediately.

What We Will Explore

How deals are sourced before they ever hit the market
Identifying hidden value in underutilized or misaligned assets
Knowing when to walk away and when to lean in
Structuring deals creatively beyond just price
Matching the right capital to the right opportunity
Managing risk while maintaining deal momentum
Executing the business plan when assumptions change
Planning exits from day one to maximize long term value

This session emphasizes strategy over theory and experience over hype, offering insight into how strong deals are intentionally designed through creativity, structure, and execution.

Who Should Attend

Real estate developers both emerging and experienced
Investors seeking stronger deal fundamentals
Brokers and agents interested in deal structuring
Professionals navigating financing, capital stacks, or joint ventures
Anyone looking to better understand how real estate value is created