Dr. Donna Mayeda

Episode 28 - "Do You Take My Insurance?" How Dr.Donna Mayeda Explains DPC Without Feeling Salesy

DPC| Primary Care| DPC Podcast
March 13, 2026•1 min read

Coaching a brand-new DPC micropractice in Hawaii through pricing pushback, ‘concierge’ confusion, and early-growth doubt.

When a patient asks, “Do you take my insurance?” most DPC‑curious docs freeze. In this episode, we coach Dr. Donna Mayeda, founder of Ke Ola Noa DPC in Honolulu, through exactly what to say, without feeling salesy or defensive.

Just five months into her micropractice, Dr. Mayeda is building Direct Primary Care in a state where almost no one’s heard of it. We dig into:

  • How to explain DPC vs “concierge” in one or two calm sentences

  • What to say when patients don’t see the value in a membership fee

  • Why lowering your price won’t fix a value disconnect

  • Mindset shifts to talk about money without feeling like a salesperson

  • How to craft a simple elevator pitch (even as an introvert)

If you’ve ever felt called to DPC, but you’re scared of slow growth, confused patients, or awkward money talks, this coaching session will make you feel less alone and more prepared.

About Dr. Donna Mayeda

Dr. Donna Mayeda is an internal medicine physician and founder of Ke Ola Noa DPC in Honolulu, Hawaii. After six years in an employed corporate setting, she chose to open a Direct Primary Care micropractice focused on autonomy, accessibility, and relationship-based care. She is one of only a handful of DPC physicians in the state and is actively building a supportive network for DPC and DPC-curious physicians across Hawaii.

Website: keolanoa.com

Instagram & Facebook: Ke Ola Noa DPC

If this conversation resonated with you, share it with a physician who’s been “DPC curious.”

And if you’re thinking about starting your own DPC practice, don’t do it alone.

👉 Want step‑by‑step support?

Email me at [email protected] see if the Independent Practice Path is right for you.

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Dr. Gonzalez was born in NYC, but grew up in Virginia. She graduated from the University of Virginia and Eastern Virginia Medical School before completing her Family Medicine residency and Geriatrics Fellowship in 2002 at USC in Columbia, SC. She worked in Morganton, NC for 5 years at Burke Primary Care. After that, she headed the Primary Care Department at A Woman's View for 13 years and taught part time at the Geriatrics Fellowship in Morganton. She appreciates the privilege of working with her patients to improve their health, independence, and quality of life. She is Board Certified in Family Medicine and has a Certificate of Added Qualification in Geriatrics.

Anne Gonzalez

Dr. Gonzalez was born in NYC, but grew up in Virginia. She graduated from the University of Virginia and Eastern Virginia Medical School before completing her Family Medicine residency and Geriatrics Fellowship in 2002 at USC in Columbia, SC. She worked in Morganton, NC for 5 years at Burke Primary Care. After that, she headed the Primary Care Department at A Woman's View for 13 years and taught part time at the Geriatrics Fellowship in Morganton. She appreciates the privilege of working with her patients to improve their health, independence, and quality of life. She is Board Certified in Family Medicine and has a Certificate of Added Qualification in Geriatrics.

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