Austin AEO Business Ranking
If your SaaS ranks but still loses deals, the problem isn’t traffic — it’s evaluation-stage visibility.
We help B2B companies show up where buyers compare, shortlist, and decide.
No vanity metrics. Just pipeline clarity.
Why Traffic Doesn’t Equal Revenue
You can:
Rank #1
Increase sessions
Publish weekly blogs
Because buyers:
Compare tools before demos
Read “X vs Y” pages
Trust summaries over sales claims
If you don’t control those moments, competitors do.
The Buyer Visibility System
We optimize for:
Category definition
Comparison dominance
Alternatives positioning
AI citation and summaries
Pre-demo framing
Not traffic.
Not impressions.
Not surface-level rankings.
We optimize for selection.
WHO THIS IS FOR
You care about:
Pipeline quality
Demo conversion rates
Sales cycle compression
Competitive positioning
Not pageviews.
What our Customer are Saying
We weren’t losing on product — we were losing before the demo.
After fixing our category and comparison positioning, we started showing up where buyers actually decide. The quality of inbound conversations improved immediately.
Cody Fisher
Prospects were coming in already comparing us correctly instead of lumping us with the wrong tools. Sales cycles shortened because education was already done.
Kristin Watson
The audit showed us exactly why AI and comparison pages misunderstood our product. No fluff, just uncomfortable clarity — which is what we needed.
Albert Flores
Frequently Asked Questions
What is buyer visibility?
Buyer visibility means showing up in the queries and summaries buyers use to evaluate tools — especially comparisons and “best software” searches.
Is this different from SEO?
Yes. SEO focuses on traffic. Buyer visibility focuses on influencing evaluation and shortlisting decisions.
Can this improve demo conversion?
Yes. When prospects arrive pre-framed correctly, sales conversations move faster and close rates improve.
Does this work if we already have a strong content strategy?
Yes. Many SaaS companies publish consistently but still lose evaluation-stage influence. We align your content with buyer decision queries — especially comparisons, alternatives, and “best tools for” searches — so existing content works harder at the shortlisting stage.
How do you identify which comparison pages matter most?
We analyze category search behavior, competitor positioning, and high-intent queries that influence consideration. The focus isn’t volume — it’s impact on evaluation and deal flow.
What if competitors already dominate comparison searches?
That’s common. We identify where they control the narrative and show you how to reframe positioning strategically — not just compete for rankings, but influence how buyers interpret differences.
Is this only for Google, or other AI tools too?
This applies to Google, AI overviews, and LLM-based tools that summarize vendors and categories. The goal is consistent framing across all answer engines, not chasing one platform.
How do you measure success?
We track visibility in category queries, comparison queries, AI summaries, branded alternatives searches, and qualitative improvements in demo conversations and close rates.
See Where You’re Losing Buyer Consideration
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