Privacy Policy

1. Information We Collect

We may collect and process the following types of information:

Account Information

• Name
• Email address
• Billing details
• Account activity

Client Data Entered by Users

Users of the platform may input client information including:

• names or identifiers
• nutrition targets
• body metrics
• progress data

This data is controlled by the user of the platform. We act as a data processor for this information.

Technical & Usage Data

• IP address
• device information
• browser type
• pages visited
• usage behaviour

2. How We Use Your Information

We use personal data to:

• provide and operate the Service
• manage accounts and subscriptions
• improve platform performance and features
• provide customer support
• monitor usage and prevent misuse
• communicate important service updates

We do not sell personal data.

3. Analytics & Tracking Technologies

We use analytics and tracking tools to understand how the website and platform are used.

Google Analytics 4 (GA4)

We use GA4 to measure website traffic, user behaviour, and product usage.

GA4 may collect:

• anonymised usage data
• device and browser information
• interaction and engagement metrics

Google may process this data in accordance with its own privacy policies.

Meta Pixel

We use the Meta Pixel to:

• measure advertising effectiveness
• understand visitor behaviour
• deliver relevant advertising

Meta may use cookies and tracking technologies to associate website activity with Meta accounts.

You can control ad preferences through your Meta account settings.

4. Cookies

We use cookies to:

• keep users logged in
• improve functionality
• measure analytics and performance
• support advertising and remarketing

You can control cookies through your browser settings. Disabling cookies may affect functionality.

5. Legal Basis for Processing

We process personal data based on:

• contractual necessity (providing the Service)
• legitimate interests (platform improvement, analytics)
• legal obligations
• consent (where required for cookies and marketing tracking)

6. Data Storage & Security

We implement reasonable technical and organisational measures to protect personal data.

However, no online service can guarantee absolute security.

Users are responsible for protecting account credentials and ensuring appropriate handling of client data.

7. Data Retention

We retain personal data only for as long as necessary to:

• provide the Service
• comply with legal obligations
• resolve disputes
• maintain system integrity

Users may request deletion of their account and associated data.

8. Your Rights

Under UK GDPR, you may have the right to:

• access your personal data
• correct inaccurate data
• request deletion
• restrict or object to processing
• request data portability

To exercise your rights, contact us using the details below.

9. Third-Party Services

We may use third-party providers for:

• hosting and infrastructure
• payments
• analytics
• customer support

These providers may process personal data on our behalf under appropriate safeguards.

10. Children's Data

The Service is not intended for individuals under 18.

We do not knowingly collect personal data from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time.

Continued use of the Service constitutes acceptance of any updates.

12. Contact

For privacy-related questions or requests, contact: [email protected]