Privacy Policy
1. Data Protection Overview
General Information
The following information provides a simple overview of what happens with your personal data when you visit this website. Personal data is any data that can be used to identify you personally. Detailed information on data protection can be found in the full Privacy Policy listed below.
Data Collection on This Website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. Contact details can be found in the section “Information About the Data Controller” below.
How do we collect your data?
Your data is collected in part by you providing it to us. This may occur, for example, when you enter information into a contact form.
Other data is collected automatically or after your consent when you visit the website. This primarily includes technical data (e.g., browser type, operating system, time of access). Data collection occurs automatically as soon as you access the website.
What do we use your data for?
Some data is collected to ensure the website functions correctly. Other data may be used to analyze user behavior.
If contracts are concluded or initiated via the website, the transmitted data may also be processed for contract offers, orders or service inquiries.
Your Rights Regarding Your Data
You have the right to request information, free of charge, at any time regarding the origin, recipients, and purpose of your stored personal data. You also have the right to request correction or deletion of this data.
If you have given consent to data processing, you may withdraw that consent at any time for the future.
Under certain circumstances, you have the right to request restriction of processing of your personal data.
You also have the right to file a complaint with the competent supervisory authority.
If you have any questions regarding data protection, you may contact us at any time.
Analytics and Third-Party Tools
When visiting this website, your browsing behavior may be analyzed for statistical purposes. Such analysis is primarily carried out using analytics tools. More details can be found below in this Privacy Policy.
2. Hosting
External Hosting
This website is hosted by an external service provider (GoHighLevel). The personal data collected on this website is stored on the servers of the hosting provider. This may include IP addresses, contact inquiries, metadata, communication data, contract data, contact details, names, website access logs, and other data generated while using this website.
The external hosting is carried out for the purpose of fulfilling contracts with our potential and existing customers (Art. 6(1)(b) GDPR) and based on our legitimate interest in providing a secure, fast, and efficient online offering via a professional hosting provider (Art. 6(1)(f) GDPR).
If consent has been requested, processing takes place exclusively based on Art. 6(1)(a) GDPR and § 25(1) TDDDG (e.g., for cookie storage or device fingerprinting). Consent may be withdrawn at any time.
The hosting provider processes your data only to the extent necessary to fulfill its service obligations and according to our instructions.
We use the following hosting provider:
GoHighLevel, LLC
251 Little Falls Drive
Wilmington, DE 19808
United States
Hosting is provided through:
Google Cloud Platform (GCP) (server infrastructure)
Cloudflare, Inc. (content delivery network & security)
Data may be transferred to the USA. If this occurs, it is based on EU Standard Contractual Clauses (SCCs) to ensure GDPR compliance.
3. General Information and Mandatory Disclosures
Data Protection
We take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with applicable data protection regulations and this Privacy Policy.
When using this website, personal data is collected. This Privacy Policy explains what data we collect, how we use it, and for what purposes.
We note that data transmission over the internet (e.g., communication via email) may contain security vulnerabilities. Complete protection of data from third-party access is not possible.
Information About the Data Controller
The data controller for this website is:
Liam Finlay Arnow
Lighthouse Media Agency
Konkordiastraße 58
40219 Düsseldorf
Germany
Phone: +49 1522 8072327
Email: [email protected]
The data controller is the person or legal entity who determines the purposes and means of processing personal data.
Data Storage Duration
Unless a more specific storage period is stated in this Privacy Policy, your personal data remains with us until the purpose for processing ends. If you request deletion or withdraw your consent, your data will be deleted unless legal retention obligations (e.g., tax or commercial requirements) apply. In such cases, deletion takes place after these obligations expire.
4. Sharing Data with Partners
If you enter your information in our contact or inquiry forms, this data is processed to respond to your request and provide the requested information.
We may share your data with trusted partner companies who assist in processing service requests or providing services you request. This occurs strictly in accordance with data protection laws and only when necessary for fulfilling the service agreement.
Data will only be shared with third parties if required for contract fulfillment or if you have provided explicit consent.
You may withdraw your consent to data sharing at any time by contacting us.
5. Use of Analytics Tools and Advertising
Meta Ads, Conversion API, and Pixel
We use tools from Meta (Facebook), including the Facebook Pixel and Conversion API, to measure advertising effectiveness and display targeted ads.
The Pixel allows tracking of user interactions on the website to optimize ad audiences and evaluate campaign performance.
The Conversion API transmits server-based tracking data to Meta, ensuring more reliable measurement even if cookies are disabled.
Legal Basis for Processing
Processing occurs on the basis of your consent under Art. 6(1)(a) GDPR.
You may withdraw your consent at any time by adjusting your browser settings or opting out of advertising tracking.
6. Legal Bases for Data Processing on This Website
If you have consented to data processing, processing occurs under Art. 6(1)(a) GDPR.
If special categories of data are processed, Art. 9(2)(a) GDPR applies.
If data processing is necessary for contractual purposes, Art. 6(1)(b) GDPR applies.
If required by law, Art. 6(1)(c) GDPR applies.
Processing may also occur under our legitimate interest according to Art. 6(1)(f) GDPR.