The American Urological Association & Urology Care Foundation Partner with Multiview to Enhance Support for Urologists and Patients
The American Urological Association & Urology Care Foundation Partner with Multiview to Enhance Support for Urologists and Patients
November 8, 2024
Maria Brockman
Irving, TX – October 4, 2024 – The American Urological Association (AUA), the premier association representing urologists, urologic researchers, and urologic allied healthcare professionals globally, along with its official foundation, the Urology Care Foundation—a 501(c)(3) nonprofit organization—are pleased to announce a strategic partnership with Multiview, the leading digital publisher for trade and professional associations. This collaboration aims to advance the American Urological Association and the Urology Care Foundation's mission by enhancing digital communications, optimizing non-dues revenue, and ultimately providing greater support to their members and patients worldwide.
"We're always looking for strategic partnerships to help us advance our mission and support the work that we do," said Dana Hamer, Vice President of Marketing, Communications and Member Engagement. "Multiview has a very established track record in the association space [and] we're excited to launch this new partnership.”
Multiview's 24 years of experience in helping trade and professional associations coupled with the American Urological Association’s century of advocacy results in a meaningful partnership that aids approximately 25,000 members across more than 100 countries.
The key benefits of this partnership include:
Optimized Member Communications: Multiview will produce, publish, and sell advertising for the AUA's Daily Scope newsletter, a highly valued resource among members that provides a recap of developments in the broader medical field. This support enables the American Urological Association to maintain high-quality communications without overextending its internal resources.
Operational Efficiency: By providing association solutions, the partnership allows the American Urological Association and the Urology Care Foundation to allocate more time and resources to innovative projects and strategic goals that advance their mission.
Revenue Diversification: Multiview will manage web advertising and retargeting on the Urology Care Foundation's website. This will generate additional revenue to support patient education and humanitarian initiatives, allowing the Foundation to expand its reach and impact.
"We are a small but mighty team and partnering with Multiview allows us to be more efficient and opens the door to take on new and exciting projects," Hamer added. "This partnership enables us to focus on our mission of patient education and research support while ensuring our communications reflect the high standards of both our members and our Foundation."
Together, the American Urological Association, the Urology Care Foundation, and Multiview are committed to enhancing support for urologists, urologic researchers, urologic allied healthcare professionals, and patients globally, further advancing urologic healthcare and patient education.
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About the American Urological Association
The American Urological Association is the largest urologic member organization in the world serving urology professionals in the United States, Canada and around the world. Partnering with affiliated healthcare organizations and healthcare professionals, AUA represents the field of urology and practicing urologists, researchers, and allied healthcare professionals who specialize in urology. They are the premier urologic association, providing invaluable support to the urologic community.
About the Urology Care Foundation
The Urology Care Foundation is the official foundation of the American Urological Association, dedicated to advancing urologic health through research, education, and humanitarian efforts as a 501(c)(3) nonprofit organization. It focuses on providing accurate patient education and funding research for better urologic care worldwide.
About Multiview
As the #1 digital publisher for professional and trade associations, Multiview is committed to helping associations attract, engage, and retain members with premium digital communications and marketing solutions. In addition, Multiview makes it easy for associations to earn revenue from their digital assets and publications to fund critical programs and staff resources. This is why thousands of associations have trusted Multiview as their strategic partner for over 20 years.
Contact:
Marisol Garza, VP of Strategic Partnerships
Multiview
Phone: (972) 831-2791
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November 8, 2024
Maria Brockman
Irving, TX – October 4, 2024 – The American Urological Association (AUA), the premier association representing urologists, urologic researchers, and urologic allied healthcare professionals globally, along with its official foundation, the Urology Care Foundation—a 501(c)(3) nonprofit organization—are pleased to announce a strategic partnership with Multiview, the leading digital publisher for trade and professional associations. This collaboration aims to advance the American Urological Association and the Urology Care Foundation's mission by enhancing digital communications, optimizing non-dues revenue, and ultimately providing greater support to their members and patients worldwide.
"We're always looking for strategic partnerships to help us advance our mission and support the work that we do," said Dana Hamer, Vice President of Marketing, Communications and Member Engagement. "Multiview has a very established track record in the association space [and] we're excited to launch this new partnership.”
Multiview's 24 years of experience in helping trade and professional associations coupled with the American Urological Association’s century of advocacy results in a meaningful partnership that aids approximately 25,000 members across more than 100 countries.
The key benefits of this partnership include:
Optimized Member Communications: Multiview will produce, publish, and sell advertising for the AUA's Daily Scope newsletter, a highly valued resource among members that provides a recap of developments in the broader medical field. This support enables the American Urological Association to maintain high-quality communications without overextending its internal resources.
Operational Efficiency: By providing association solutions, the partnership allows the American Urological Association and the Urology Care Foundation to allocate more time and resources to innovative projects and strategic goals that advance their mission.
Revenue Diversification: Multiview will manage web advertising and retargeting on the Urology Care Foundation's website. This will generate additional revenue to support patient education and humanitarian initiatives, allowing the Foundation to expand its reach and impact.
"We are a small but mighty team and partnering with Multiview allows us to be more efficient and opens the door to take on new and exciting projects," Hamer added. "This partnership enables us to focus on our mission of patient education and research support while ensuring our communications reflect the high standards of both our members and our Foundation."
Together, the American Urological Association, the Urology Care Foundation, and Multiview are committed to enhancing support for urologists, urologic researchers, urologic allied healthcare professionals, and patients globally, further advancing urologic healthcare and patient education.
-###-
About the American Urological Association
The American Urological Association is the largest urologic member organization in the world serving urology professionals in the United States, Canada and around the world. Partnering with affiliated healthcare organizations and healthcare professionals, AUA represents the field of urology and practicing urologists, researchers, and allied healthcare professionals who specialize in urology. They are the premier urologic association, providing invaluable support to the urologic community.
About the Urology Care Foundation
The Urology Care Foundation is the official foundation of the American Urological Association, dedicated to advancing urologic health through research, education, and humanitarian efforts as a 501(c)(3) nonprofit organization. It focuses on providing accurate patient education and funding research for better urologic care worldwide.
About Multiview
As the #1 digital publisher for professional and trade associations, Multiview is committed to helping associations attract, engage, and retain members with premium digital communications and marketing solutions. In addition, Multiview makes it easy for associations to earn revenue from their digital assets and publications to fund critical programs and staff resources. This is why thousands of associations have trusted Multiview as their strategic partner for over 20 years.
Contact:
Marisol Garza, VP of Strategic Partnerships
Multiview
Phone: (972) 831-2791
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© 2025 by Multiview, Inc. All the text,
graphics, audio, design, software,
and other works are the copyrighted works
of Multiview, Inc.
All Rights Reserved. Any redistribution