
Blaine is the founder and Chief Appraiser of Real Value Group and Real Value Appraisal, an appraisal firm founded in 2005 after several years building and running a very large residential and commercial real estate appraisal firm.
Before founding the Real Value Group, Blaine lead a large residential and commercial appraisal firm to exponential growth while also training and coaching new and existing appraisers within the firm. During that time, Blaine developed one of the most comprehensive Appraiser training programs the industry had seen up to that point.
Blaine's appraiser training programs covered aspects of the appraisal profession typically not taught in licensing courses and mentoring programs.
The courses covered topics such as sales and marketing, social media, business development, utilizing the latest technology, public speaking, using video technology for appraising, prospecting for new business, mindsets for success, optimizing an office, using virtual assistants, developing a web presence, podcasting and using video for success, mentoring other appraisers, vital communication skills for Appraisers, and how to work 'on' your business while working 'in' your business.
Blaine founded the Real Value Group in 2005 with a vision of having a collaborative office of like minded appraisers and professionals from other industries all under one roof. The idea worked even better than imagined!
Real Value Group became a business incubator for success minded individuals from several industries. Blaine has mentored and personally trained more than 20 appraisers since 2005, most of whom have gone on to build their own successful appraisal firms.
In addition to Blaine's busy appraisal business, Blaine is a sought after teacher, speaker, and business coach, speaking regularly to real estate and lending groups around the country. Blaine is also a 4th degree Black Belt in the martial art of Aikido, a student of Brazilian Jiu Jitsu, and the founder of one of the largest full time martial arts academies in the Midwest.
In the early 1990's, Blaine was accepted into the prestigious Leadership Development Academy as a full time live-in student under the renowned Aikido and Zen Master, Fumio
Currently, Blaine is a busy appraisal firm owner and building one of the fastest-growing podcasts and business coaching programs for the appraisal industry.
Blaine's coaching program for appraisers, the Real Value Coaching Academy, is a high accountability coaching program designed to help new, as well as veteran appraisers, expand their businesses, understand their accounting statements, develop and set big goals, become extremely profitable, work considerably fewer hours while making more money, give more to their chosen charities, and build wildly profitable appraisal firms that give their owners more life, more income, more enjoyment, and considerably more fulfillment.
If you're interested in learning more about Blaine's business coaching, please call us for a one-on-one phone meeting to see if our coaching program is right for you. Check out our website at www.CoachBlaine.com, or reach out to us at 616-334-7681
You can also email us at [email protected]

Selling your home can feel overwhelming, but with the right approach, it doesn’t have to be. Whether you’re looking to sell quickly due to a job relocation or you want to maximize your profits, following a clear plan can make all the difference. From setting the right price to effective marketing, this blog outlines five essential steps to ensure your home sells quickly and at the best possible price. Let’s dive in!

The first and most important step in selling your home quickly is pricing it correctly. Overpricing your property can scare away potential buyers, while underpricing can leave money on the table. Research your local market to understand the value of similar homes in your area. Your real estate agent can also provide a Comparative Market Analysis (CMA) to help you determine a competitive and realistic asking price.
Bullet Points to Remember:
Consider current market trends and conditions.
Avoid emotional attachment when determining the price.
Adjust your price if your property sits unsold for an extended period.
First impressions matter when selling a home. Staging helps showcase your property in its best light, making it appealing to a wide range of buyers. Clean and declutter each room, add fresh flowers, and rearrange furniture to make the space look larger and more inviting. Highlight key features like natural light, open layouts, or updated finishes. If necessary, consider hiring a professional stager to enhance your home’s appeal.
Bullet Points for Effective Staging:
Keep decor neutral to appeal to a broad audience.
Deep clean every area, including carpets and windows.
Remove personal items like family photos to let buyers visualize themselves in the space.
With most buyers starting their search online, high-quality photos are essential for attracting attention. Professional photographers know how to capture your home’s best angles and lighting, making it stand out in listings. Including a virtual tour or video walkthrough can further boost interest, as buyers can explore your property from the comfort of their homes.
Bullet Points for Great Photos:
Take photos during the day to maximize natural light.
Highlight key features like updated kitchens, spacious rooms, and outdoor areas.
Ensure the home is clean and staged before the photoshoot.

An effective marketing strategy ensures your home reaches the right buyers quickly. Work with your real estate agent to create an attractive online listing that includes high-quality photos, a detailed description, and key selling points. In addition to listing on popular platforms, leverage social media, email campaigns, and open houses to maximize exposure.
Bullet Points for Marketing:
Use targeted ads to reach buyers in specific demographics.
Highlight unique features like a newly renovated kitchen or spacious backyard.
Create a buzz with social media posts and video tours.
Flexibility during negotiations can help you close the deal faster and on favorable terms. Buyers may ask for repairs, concessions, or price adjustments after inspections. Consider these requests carefully and remain willing to compromise where necessary. Your real estate agent can help you navigate the negotiation process to secure the best possible deal without turning buyers away.
Bullet Points for Successful Negotiation:
Be prepared to counter offers professionally.
Focus on the overall deal, not just the asking price.
Consider including incentives, like covering some closing costs, to sweeten the deal.
The RVCA system was created in 2006 by Blaine Feyen as a way to help real estate appraisers set bigger goals, create more profit, get better clients, attract more private appraisal work, build wealth, run extremely efficient companies, develop better communication skills, have massive accountability, and ultimately help appraisers lead better lives.