Michael CarmineI was at a Chamber of Commerce lunch last month when a real estate agent pulled out her phone and showed me a list her broker had sent over. Dozens of tools. Apps, platforms, subscriptions. Each one promises to transform her business.
Michael CarmineMost people who have heard of ChatGPT still cannot tell you what it actually does. That is not a knock on them. It is a knock on the way this technology has been introduced to the world. Half the coverage treats it like a magic box. The other half treats it like a threat. Almost none of it explains, plainly and practically, what the tool actually is and what a business owner can realistically expect from it. That is what this post does.
Michael CarmineYou are not behind because you are lazy. You are behind because you are doing work a computer should be doing. Most small business owners spend 10 to 15 hours every week on tasks that are repetitive, predictable, and frankly beneath their pay grade. Not because they want to. Because no one ever showed them a faster way. The good news is that the faster way exists, it works, and you do not need a technical background to use it.
Michael CarmineWhat if your competitor down the street could respond to customers faster, create better marketing, and save 10+ hours a week, without hiring a single new employee?