Who We Are
We operate the CalStays CRM system via GoHighLevel (GHL), designed to manage customer interactions, bookings, and communications efficiently. This policy outlines how we collect, use, and protect your data within our CRM.
Information We Collect
When you interact with our landing pages, forms, or messaging systems, we may collect:
Personal Data: Name, email, phone number, booking inquiries, and other details you provide.
Automated Data: IP address, device information, browser type, and interaction logs (for analytics and fraud prevention).
Communications: Call recordings, SMS/MMS exchanges, and email history (where applicable and compliant with A2P 10DLC regulations).
How We Use Your Data
Your information is used to:
Process inquiries, bookings, and customer support requests.
Send transactional SMS/emails (e.g., confirmations, updates) in compliance with A2P 10DLC and TCPA.
Improve CRM functionality and personalize user experiences.
Detect and prevent spam/fraud (e.g., via GHL’s built-in security tools).
Data Retention
We retain your data only as long as necessary for:
Fulfilling bookings or service requests.
Legal/compliance obligations (e.g., tax records).
CRM performance analysis (anonymized where possible).
You may request data deletion by contacting us (see below).
Third-Party Sharing
GoHighLevel (GHL): Your data is stored securely within GHL’s compliant infrastructure.
Service Providers: Payment processors or analytics tools (with strict confidentiality agreements).
Legal Compliance: Disclosed only if required by law.
We do not sell your data.
Cookies & Tracking
Our CRM landing pages may use cookies to:
Remember form preferences.
Analyze traffic (via GHL or tools like Google Analytics).
You can disable cookies via browser settings.
SMS/MMS Compliance (A2P 10DLC)
We adhere to carrier guidelines for messaging (opt-ins, opt-outs, and clear disclosures).
To unsubscribe from texts, reply STOP to any message.
Your Rights
Access/Correct your data via CRM login or by contacting us.
Request Deletion (unless legally required to retain).
Opt-Out of marketing communications.