Engage prospects

with social media

advertising

Extend your brand reach, connect directly with your target audience and spark live interactions with social media advertising.

Social Media Advertising

Social media advertising is an ever-growing and effective way to acquire new customers and extend brand exposure. That's why 83% of B2B marketers use social media advertising to promote their brand.

While social media advertising can help your business gain brand awareness and make quality connections, it requires a strategy that goes beyond just boosting your organic posts.

With help from Multiview’s digital experts, you can target customers and prospects on the platforms they use the most. Leveraging our data on millions of professionals and your CRM data, Multiview will build custom audience segments so your business can serve relevant ads to prospects and customers in various stages of the buyer’s journey. We take the guesswork out of your advertising strategy and ensure you maximize the return on your investment.

Direct placement solutions

Multiview’s exclusive partnerships with more than 850 industry and trade associations offer B2B marketers thousands of unique direct placement advertising opportunities to reach specific audiences. Multiview offers two types of direct media opportunities: association website advertising and buyer’s guide advertising.

LinkedIn

LinkedIn operates the world’s largest online professional network, with more than 760 million members in 200 countries, and it continues to grow. So, it comes as no surprise that 60% of B2B companies use LinkedIn ads to acquire customers.

Association website advertising and retargeting

Association websites are trusted sources for industry news and information that your clients rely on and read regularly. When you advertise directly on association websites, you reach important decision makers in your target market and enhance your brand’s reputation thanks to the affinity web visitors have for their association.

Plus, with retargeting advertising, you can continue to reach association website visitors even after they leave the website. This type of digital advertising keeps your company top of mind as website visitors browse the web and their favorite social media platforms.

Facebook and Instagram

Targeting decision makers and finding large advertising segments is a breeze with Facebook’s massive pool of 1.13 billion daily active users and Instagram’s 500 million users. Since 62% of B2B decision makers are on Facebook and Instagram, this platform is an important one to include in your marketing plan.

Association website advertising and retargeting

Association websites are trusted sources for industry news and information that your clients rely on and read regularly. When you advertise directly on association websites, you reach important decision makers in your target market and enhance your brand’s reputation thanks to the affinity web visitors have for their association.

Plus, with retargeting advertising, you can continue to reach association website visitors even after they leave the website. This type of digital advertising keeps your company top of mind as website visitors browse the web and their favorite social media platforms.

YouTube

Boasting 30 million daily users and a powerful video search function, YouTube is a prime platform for B2B marketers to showcase new products, product demos and product comparisons.

Association website advertising and retargeting

Association websites are trusted sources for industry news and information that your clients rely on and read regularly. When you advertise directly on association websites, you reach important decision makers in your target market and enhance your brand’s reputation thanks to the affinity web visitors have for their association.

Plus, with retargeting advertising, you can continue to reach association website visitors even after they leave the website. This type of digital advertising keeps your company top of mind as website visitors browse the web and their favorite social media platforms.

Experience the Multiview Difference

Budget Efficiency

By leveraging Multiview’s 850+ association partnerships

and digital publications your advertisement will appear in

the right place, at the right time and in front of the right

audience. No more spending to reach buyers outside of y

our target audience. We make every marketing dollar

count.

By leveraging Multiview’s 850+ association partnerships and digital publications your advertisement will appear in

the right place, at the right time and in front of the right audience. No more spending to reach buyers outside of your target audience. We make every marketing dollar

count.

Credible Publications

Google Premier Partner

Brand Safety

Strategic Consultation and

Reporting

Creative Services

Explore our audiences

Looking to target a specific audience? As the largest digital publisher for professional and trade associations in the United States, Multiview provides advertising access to 10 million buyers across 30 industries. Explore our proprietary 1st party data and discover the advertising possibilities for your business across a variety of association publications.

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Digital Marketing Success Stories

See how businesses are finding success with Multiview's targeted digital advertising opportunities and tactics. Read how our clients are generating leads, website traffic and brand equity in these case studies.

Casella Inc. Uses programmatic advertising to increase web

traffic 50%

How Doctors Supplement Store increased pageviews

by 110%

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Guide to Getting Started in Digital B2B Marketing

You know your business needs marketing. Without it, potential customers won’t know you exist. They won’t know you have a product or service that will benefit them. Every business needs a consistent flow of new leads. They’re the oxygen that keeps your business breathing. And it’s marketing that supplies this oxygen. Marketing cultivates brand awareness. It nurtures prospects. And, ideally, marketing fosters those prospects into loyal, longtime customers. But understanding the need for marketing is separate from understanding how to market.

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© 2025 by Multiview, Inc. All the text, graphics, audio, design, software, and other works are the copyrighted works of Multiview, Inc.

All Rights Reserved. Any redistribution or reproduction of any materials herein is strictly prohibited.

© 2025 by Multiview, Inc. All the text,

graphics, audio, design, software,

and other works are the copyrighted works

of Multiview, Inc.

All Rights Reserved. Any redistribution

or reproduction of any materials herein is strictly prohibited.

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