Ethereal (operated by Hadio LLC) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you interact with our website, services, and communication systems, including SMS and AI-assisted communications.
Information We Collect
We may collect the following information when you voluntarily submit it:
• Name
• Phone number
• Email address
• Business information
• Any details you provide through forms, calls, or messages
We collect this information solely to provide the services you request and to communicate with you regarding those services.
How We Use Your Information
Your information may be used to:
• Respond to inquiries you submit
• Provide onboarding, service updates, and support
• Send appointment reminders, confirmations, transactional messages, and follow-ups
• Enable AI-assisted call handling and messaging
• Send occasional promotional offers to opted-in contacts
• Improve our services and internal operations
We do not use your information for unsolicited marketing to non-opted-in individuals.
SMS Consent & Messaging Privacy
Contacts knowingly opt in to receive SMS messages by providing their phone number through our online forms, booking pages, or other direct consent methods. Messages may include service updates, appointment confirmations, follow-ups, and occasional promotional offers.
• SMS consent is not shared with third parties.
• Phone numbers and SMS opt-in data are used exclusively for communication between you and Ethereal.
• We do not sell, rent, share, or distribute SMS consent or phone numbers to third parties for marketing or promotional purposes.
• The only exception is with trusted third-party service providers (such as SMS and telecommunications platforms) necessary to deliver messages on our behalf; they are contractually obligated to protect your information.
Carrier-Compliant Additions:
• Messages may be sent using A2P 10DLC messaging services, which are regulated by carriers.
• All messages include instructions to reply STOP to opt out or HELP for assistance. Message & data rates may apply.
Recipients can opt out at any time by replying STOP and request assistance by replying HELP.
Cookies & Tracking Practices
Our website uses cookies and similar tracking technologies to:
• Improve user experience
• Analyze site traffic and performance
• Personalize content
Carrier-Compliant Addition:
• Cookies and tracking technologies may also be used to monitor consent status and ensure compliance with SMS messaging regulations.
You can manage or disable cookies through your browser settings. Disabling cookies may affect some website functionality.
Data Sharing
We may share information only:
• With service providers who assist in operating our systems (e.g., SMS providers, CRM platforms)
• When required by law or legal process
All service providers are required to maintain the confidentiality and security of your data.
Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, or misuse.
Your Rights & Choices
You may:
• Opt out of SMS communications at any time by replying STOP
• Request assistance by replying HELP
• Request access, correction, or deletion of your information by contacting us
Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised Last Updated date.