Marketing Strategies & Technology Systems

Marketing Examples

CLICK on the PICTURE/VIDEO below for a marketing recap from Ethan Voce

As more and more friends begged to come and join his garage gym, Forrest began to dream about what it would look like to start a brand-new concept that would take his team-based, group workouts to the next level and allow more lives to be impacted.

The first official Iron Tribe location opened in February of 2010. The response from the community was immediate and overwhelming. In fact, the 250 membership cap was reached in under 8 months with a growing waiting list. That location has operated at max capacity since September of 2010 eventually moving across the street and expanding the location to serve 300 clients.

The third location, ITF Downtown (located in the heart of Birmingham city proper), opened in March of 2012 and has also experienced tremendous success. In fact, it has grown faster than any other ITF location to date. The corporate office is, in fact, next door, and corporate team members can walk over at any point to engage clients in conversation, work with a team member on a new system or just grab a workout in one of the classes!

The very next month after the Downtown gym opened, ITF Mountain Brook, AL opened up its doors as the fourth location. Following the lead of the three other locations, this location grew quickly and is routinely in the top 10 locations in the brand every year.

Using Technology to Manage your ITF

CLICK on the PICTURE/VIDEO below for a marketing recap from our Founder and CEO, Forrest Walden

As more and more friends begged to come and join his garage gym, Forrest began to dream about what it would look like to start a brand-new concept that would take his team-based, group workouts to the next level and allow more lives to be impacted.

The first official Iron Tribe location opened in February of 2010. The response from the community was immediate and overwhelming. In fact, the 250 membership cap was reached in under 8 months with a growing waiting list. That location has operated at max capacity since September of 2010 eventually moving across the street and expanding the location to serve 300 clients.

The third location, ITF Downtown (located in the heart of Birmingham city proper), opened in March of 2012 and has also experienced tremendous success. In fact, it has grown faster than any other ITF location to date. The corporate office is, in fact, next door, and corporate team members can walk over at any point to engage clients in conversation, work with a team member on a new system or just grab a workout in one of the classes!

The very next month after the Downtown gym opened, ITF Mountain Brook, AL opened up its doors as the fourth location. Following the lead of the three other locations, this location grew quickly and is routinely in the top 10 locations in the brand every year.