About Us
Founded by Media Group professionalswith over 20 years of experience, The HD Group was founded on the premise that excellence in HD Videos and excellent customer service should not be mutually exclusive. We believe that lifestyle support plays as important a role as our Media expertise.
The HD Group in an International Business Development Firm
Your project’s success depends on solid planning and management; this work is crucial. Resource re-allocation, misplanned tasks, and milestones are the
top causes of delays for such a project.
HOW IT WORKS
The HD Group 3-Step Copy &
netWORKED+ ©
Qualified Leads + Convincing Narrative = More & Consistent Profit! What you say and massive duplication is key, and an essential part of our delivery. Using proven proprietary systems, we can accomplish reaching the right target audience for your product, service, event, and/or cause.
The HD 3-Step Copy System
The HD 3-Step Copy System aligned with the proprietary netWORKED+© software will work extremely well to create emotionally powerful and intellectually interesting copy for your marketing funnels.
Capture QUALITY PROSPECTS
Capture QUALITY PROSPECTS so that you can generate sales. This is done without being hypey or obnoxiously salesy while delivering value to your target audience.
STEP 1
First, we identify what your prospects need to believe in order to buy your product or service. Prospects will buy when they believe your offer is the best option for their situation and needs right now. In order for them to feel that way, there are certain things they need to believe to identify these beliefs:
What do your prospects need to believe about you?
Do they need to believe that you have experience, that you've been doing this for years, that you have a degree that you've helped individuals just like them?
What do your prospects need to believe about themselves?
What do they need to believe about their skills??
What do they need to believe about their available time and their available discipline in order to do X, Y, Z?
What do your prospects need to believe about your product, your service, and your offer?
Once there is a list of necessary prospect beliefs, we can list the possible reasons why your prospects wouldn't buy your product or service
STEP 2
Here's where we make a list of all of the possible reasons that could stop your prospect from taking advantage of your offer. In other words, what are the objections, concerns, or misheld beliefs that could prevent them from seeing your offer as the best solution right now?
STEP 2
Here's where we make a list of all of the possible reasons that could stop your prospect from taking advantage of your offer.
Potential Objections
In other words, what are the objections, concerns, or misheld beliefs that could prevent them from seeing your offer as the best solution right now?
STEP 3
Once we have a list of these objections, it's time for step three, which is simply to put the claims about your product and the proof points for those claims into the logical order that gives your prospects the beliefs they need to buy and, at the same time, eliminates their reasons for not buying.
Project Management
The project will begin with a thorough up-front process of discovery. Planning and discovery will continue throughout our working relationship. We will also establish a system to allow us to work efficiently throughout the duration of the project.
Your project’s success depends on solid planning and management; this work is crucial. Resource re-allocation, misplanned tasks, and milestones are the top causes of delays for such a project.
Project Management
The project will begin with a thorough up-front process of discovery. Planning and discovery will continue throughout our working relationship. We will also establish a system to allow us to work efficiently throughout the duration of the project.
Dedicated Account Manager
A dedicated Account Manager will be assigned. Your Account Manager is beyond a valuable asset for maintaining communication, as well as for relationship building. A project of this scope requires amplified levels of commitment, and a strong partnership will facilitate that cooperation, and your Account Manager is an extension of The HD Group’s Founders.
Standing Meetings
We will begin with a project kickoff meeting and collecting some company details via an online Client Intake Form. Weekly or bi-weekly meetings are scheduled to cover the following four points: victories (what was achieved), improvements (identifying areas for improvement), priorities (what is getting done and upcoming events), and metrics (how is the project progressing).
Communications
You will have contact information (to include email and phone numbers). For projects, emails tend to decrease productivity. We prefer to utilize a project management tool called WhatsApp to communicate as much as possible. This communication guideline helps eliminate gaps in understanding which might lead to duplicate work, misunderstanding, and team frustration.
Milestone Meetings
Once a month, the standing meeting will become a milestone meeting that lasts for 30 minutes to one hour. The agenda is similar, but with a deeper approval/feedback process and a 10,000-foot view of the project.
Strategic Development
We believe that the key to accomplishing the goals of any company over a certain period of time is to incorporate strategic development options. We will go as deep as necessary on the strategic level to make sure the foundation of the project is in place and solid.
Project Account Manager
We have built hundreds of digital projects since 2010. With professional team members, proven strategic success, and extensive marketing experience, our team is filled with a highly-trained staff with multiple areas of crossover.
Content Completion
Before your project goes live, we will do a quality assurance review of each section to be certain it meets specifications and have you approve content.
Ongoing Execution and Management
All tasks are monitored daily to ensure active campaigns and your assigned Account Manager, as well as the standing calls, ensure a smooth operation beginning Day#1 and evaluate what to sustain and what to improve.
Talk to us today about how we can support your growth, limit your turnover, and put you on a solid track to success and profit.