After We Play is dedicated to guiding former athletes through one of life’s biggest transitions — the shift from competitive sports to their next chapter. Too often, athletes leave the game without a clear plan, facing challenges with career direction, identity, and mental health.
We exist to fill that gap by providing programs, tools, and a supportive community that empower athletes to rediscover their purpose, rebuild confidence, and thrive well beyond the scoreboard.
To equip athletes with clarity, confidence, and direction for life after sports.
We believe that leaving the game isn’t the end — it’s the start of a lifelong journey of growth, impact, and purpose.
A world where every athlete transitions from sport into life with resilience, identity, and a renewed drive to succeed — in their careers, families, and communities.


Scott Roussell is the Founder and Managing Director of After We Play. A former successful collegiate athlete and longtime entrepreneur, Scott brings firsthand experience from both competitive sports and business leadership. Scott knows firsthand the struggles athletes face when their competitive careers end. His own post-sports transition inspired him to launch After We Play, transforming personal challenges into a platform that now serves athletes across the world.
His work is rooted in strong family values and timeless life principles, with a deep belief that athletic success and personal growth are inseparable. Through After We Play, Scott is committed to helping athletes navigate pressure, identity, and life beyond sport with clarity, purpose, and resilience.
As Managing Director, Scott leads with empathy and expertise, drawing on his background as both a competitor and a leader. He works closely with universities, youth sports organizations, and professional leagues to deliver programs that protect athlete wellbeing, foster leadership, and prepare players for lifelong success.

Trained and licensed as a clinical psychologist with specialized expertise on the unique demands of being a competitor/ performer, Dr. Freeman works with athletes to maximize their performance and overall well-being and satisfaction with life. In her private practice in Charlottesville, VA, Dr. Freeman focuses on mood and anxiety disorders, eating disorders, disordered eating, and body image concerns, trauma and PTSD, adjustment difficulties, and relationship issues, integrative in her approach using interventions that are empirically supported and fit best for her clients' needs.
Dr. Freeman earned her B.S. from Northwestern University where she was a varsity student-athlete and captain of the Women's Swimming and Diving program. She went on to complete her masters and doctorate degrees in Clinical Psychology with a specialization in Sport-Performance Psychology from La Salle University in Philadelphia. Prior to starting her private practice, Dr. Freeman worked in numerous collegiate athletic departments in the Big 12, SEC, and Big 10 conferences, providing sport psychology and mental health services to student-athletes. She is licensed in Virginia and through PSYPACT, and provides care to adolescent, collegiate, and professional athletes across the country.
- Over 70% of athletes struggle to define their path after leaving sports.
- Without support, many face anxiety, depression, or a loss of purpose.
- After We Play is a proactive solution: a structured system to ensure every athlete has the tools to succeed — not just during their career, but long after.

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