Last Updated: Nov. 20, 2025

Genesis Roots Midwifery (“we,” “our,” “the practice”) is committed to protecting the privacy, dignity, and confidentiality of every woman and family we serve. This Privacy Policy explains what information we collect, how we use it, and how we protect it.

This policy applies to all visitors, clients, and users of genesismidwifery.com and any forms, schedules, or communication tools connected to our practice.

1. Information We Collect

A. Information You Provide Directly

We may collect:

Your name

Email address

Phone number

Appointment details

Intake information you voluntarily submit

Any messages, questions, or requests you send us

B. Health Information (Protected Health Information – PHI)

If you become a client, we may collect information necessary for midwifery care, including:

Medical history

Pregnancy and birth information

Emergency contacts

Insurance information (if applicable)

This information is protected under HIPAA.

C. Automatically Collected Information

When you visit our website, we may automatically collect:

Device information

Browser type

IP address

Pages viewed

Date/time of visit

This helps us understand website performance and improve your experience.

2. How We Use Your Information

We may use your information to:

Provide midwifery care and related services

Schedule appointments

Communicate with you about care or inquiries

Improve website experience

Send practice-related updates (optional opt-in)

We do not sell or share your information with third parties for marketing.

3. HIPAA & Confidentiality

We follow all applicable laws regarding the privacy of health information. Your PHI is:

Stored securely

Accessed only by authorized personnel

Used solely for your care and required operations

We may share PHI only when:

You authorize it in writing

It is required for your care

It is needed for legal, safety, or reporting requirements

4. Website Forms & Online Communications

Any form that collects your name, phone, or email is protected using reasonable security measures.

However:

Email is not always encrypted

Contact forms should not be used for emergency or sensitive medical situations

5. Third-Party Tools

Our website may use trusted third-party tools for:

Appointment scheduling

Analytics

Web hosting

These providers may access limited data strictly to support their service. They are required to maintain confidentiality.

6. Your Rights

You have the right to:

Request access to your records

Request corrections to your records

Request restrictions on how your information is used

Request confidential communications

Request an accounting of disclosures

To exercise these rights, contact us directly.

7. Data Security

We use administrative, physical, and technical safeguards to protect your information. While no system is perfect, we are committed to maintaining the highest level of security reasonably possible for a small healthcare practice.

8. Children’s Privacy

We do not knowingly collect personal information from minors without parental consent.

9. Updates to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date will always reflect the most recent revision.

10. Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact:

Genesis Roots Midwifery
[email protected]
Tel: (912)-271-9699
106 US HWY 80 SUITE G
BLOOMINGDALE, GA 31302
©2025 Genesis Roots Midwifery

© 2025 Genesis Roots Midwifery. All rights reserved.