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Together, we can help veterans experience the power of their personal brand!

It is especially challenging for veterans to adjust to civilian life once they return home from active duty. Discovering the value of their personal brand and finding a sense of belonging within the local business community is key. That is why we started the Veteran Advocacy Program with Professional Brilliance™.

Veterans Need Our Help.

Did You Know...

The Veteran Administration statistics confirm that 22 veterans a day are succumbing to suicide on American soil. Their challenges range from readjusting to civilian life, financial stress, social isolation, and finding meaningful employment​. It is truly powerful when they can uncover their personal identity, develop a sense of belonging, and unleash their greater potential in the professional community.

Let's help them get started...

Honoring The Life Of Benjamin Josiah Toci

On June 27, 2022, one year after returning home from serving a full term in active duty, Navy veteran Benjamin Toci tragically lost his life to suicide. He was a beautiful soul that is dearly missed, and will live on in our mission.

The Power Of Your Voice

In memory of her dearly beloved brother, Rebecca Chalson launched the Veteran Spotlight Program to support veterans in activating the power of their personal brand. By spotlighting their leadership skills online, we aim to connect them with employers, opportunities, and resources that will help them...

  • Reclaim their personal identity.

  • Activate their unique strengths.

  • Develop a stronger sense of belonging.

Rebecca shares, "My brother Ben believed deeply in authenticity, truth, and the power of having a voice. Our Veteran Spotlight Program honors his legacy by empowering young veterans (ages 21-35) to amplify their professional voices online, connect with valuable career resources, and access supportive mentors. Through this, we aim to foster a stronger sense of belonging and community within their local business circles."

We invite you to join us in supporting those

who serve our country.

Join Our Veteran Advocacy Program

Mission: We’re partnering with community leaders to become Veteran Advocates, introducing the power of personal branding to their networks. For every package purchased with your coupon code, we’ll donate a Veteran Spotlight Package to a local VA non-profit. As a promotional partner, your company will be playing a pivotal role in helping veterans strengthen their personal identity and build essential professional development skills as they transition to civilian life. Learn more about our Veteran Spotlight Program by clicking here.

Veteran Advocacy Program Overview:

Step #1 Co-Host Our Professional Brilliance Virtual Training

Book a date for our kick-off virtual group training to be offered to your community (a $97/attendee value—FREE with your coupon code). Don't worry, we will facilitate and handle all the heavy lifting! All you have to do is share and show up. Read below why this will be a huge value offering to your community.

Step #2 Share Coupon Code After Training

We’ll create a custom coupon code for you to offer your members a significant savings when they purchase our personal branding and digital marketing packages. Better yet, with every purchase, we’ll donate a Veteran Spotlight Package to a local VA non-profit!

Step #3 We Will Spotlight Your Organization

Our network consists of 10K+ industry experts and decision-makers nationwide! After we interview you on our Spark Your Inner Genius Podcast, you will receive both the video and audio recording links to share with your community. We will be promoting your episode via email and social media—plus, feature your services in our Veteran Resource Directory!

Spark Your Inner Genius: Monetize Your Expertise. Amplify Your Impact.

Empowering industry experts to amplify their impact as sought-after speakers, coaches, and consultants!

When you pick a date for this training, you will be inviting your network into a virtual interactive experience packed with actionable strategies! Here are the details...

Topics Include: How to get paid speaking engagements, LinkedIn optimization, effective networking strategies, and social media marketing.

What To Expect: Valued at $97, this masterclass is FREE with your exclusive coupon code! You can share it with your network by saying, "As a thank-you for being a valued part of my community, I’m thrilled to offer you complimentary access to this high-impact professional development training session. Gain practical steps to amplify your online presence, attract more referrals, and secure paid speaking engagements."

Sharing Made Easy: We’ll even provide you with a ready-to-go description, registration link, and unique coupon code—everything you need to start sharing this interactive training with ease!Additional Value Offering: You will receive a coupon code for your network to be able to purchase our personal branding packages at a significant savings! Remember, with each purchase, we will be donating a Veteran Spotlight Package to a local VA non-profit.

Additional Value Offering: You will receive a coupon code for your network to be able to purchase our personal branding packages at a significant savings! Remember, with each purchase, we will be donating a Veteran Spotlight Package to a local VA non-profit.

Your Personal Branding &

Digital Marketing Strategist

As the Founder of the Professional Brilliance Formula™, Rebecca Chalson has 10+ years experience in business development, personal branding, and digital marketing. Not only was she recognized as a Top 50 Business Consultant for 2023 with Women We Admire, but she was also quoted in Forbes, and became a 40 Under 40 honoree for her unique influencer marketing strategies. Furthermore, as the Founder of FindMyGuestSpeaker.com, she helps leaders grow their nationwide impact as professional speakers.

Rebecca is passionate about helping industry experts and service based entrepreneurs in setting up multiple streams of income as a thought leader and paid speaker. She provides 1:1 coaching as well as interactive group training programs.

Let's collaborate to help veterans and industry experts

experience the power of their personal brand.

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